32. 5 Sales Disciplines for Winning More Cleaning Contracts
Start taking action today.
Discipline will improve your chances of winning more cleaning contracts.
Taking consistent action over a long period, whether you want to or not, will get you the results you want.
Want new clients in the future? Start prospecting today.
Want to work with your dream client? Start developing a relationship today.
Want to find out industry insights that will improve your sales? Start reading today.
Agenda
The Discipline of Prospecting
The Discipline of Nurturing
The Discipline of Following Up
The Discipline of Improvement
The Discipline of Personal Development
The Discipline of Prospecting
The one area of sales where self-discipline makes all the difference.
You can immediately produce better sales results through disciplined prospecting, regardless of your sales ability.
With the discipline of prospecting, you give yourself more opportunities at bat. Over the long term, your sales results are going to be the product of your prospecting.
Make prospecting a discipline.
The Discipline of Nurturing
Your ideal clients already have a supplier. Maybe even a partner. Ignoring and neglecting them doesn’t move you closer to the relationship you need.
The discipline of nurturing builds relationships that eventually creates opportunities. Providing value to your ideal clients before claiming any will someday bear fruit.
These opportunities arise when you practice the self-discipline of adding value and sharing new ideas with your ideal clients.
“Who you are as a professional salesperson is visible in your client list. If you want to add marquee clients to that list, you have to have the discipline of nurturing.”
- Anthony Innario
The Discipline of Following Up
The discipline of following up is more than just sending the email you promised to send. It’s the discipline of doing high quality follow-up work.
Make it easier for your client to say “yes” when you observe the discipline of follow-up, keeping your word and doing quality work.
Practice the discipline of follow up and be someone who can always be counted on.
The Discipline of Improvement
You can’t afford to rest on your laurels. After doing the hard work to turn your ideal client into a paying client, complacency will cost you their business.
Client’s don’t care what you did for them yesterday. They want to know what you are doing for them today.
That means continuously improving your cleaning service and what you do for your clients.
Practice the discipline of improvement and create new value for clients.
The Discipline of Personal Development
The commercial cleaning industry is a competitive landscape. To succeed, you have to become the very best version of your self. You need to become You 2.0.
The self-discipline of personal development requires investing time and money to improve the most valuable asset you will ever have: You.
Practice the discipline of personal development and continue to grow so you can make a greater contribution.
To win more cleaning contracts, set clear, measurable and challenging goals.
Allocate time in your day for prospecting, nurturing, following up, business and personal development.
And take action.
Content to check out
In this week’s episode of The Growth Lab podcast, I have a chat with Kristy Davies-Shumpter about sales fundamentals for growing your cleaning business. Listen here.
Prefer watching over listening? Check out The Growth Lab podcast on YouTube.
Thanks for reading!
Matt @ The Growth Lab
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