Customer Service Is The Key To Growing Your Cleaning Business with Ilze Whiteman, The Cleaning Coach

In today's episode I chat with Ilze Whiteman.

Ilze ran a successful domestic and commercial cleaning business for 11 years. Now she is know as the Cleaning Coach who helps business owners earn what they are worth and work smarter, not harder, so they can become scrub free.

Whether you’re a cleaning business owner that has trouble retaining staff or you needs more customers, Ilze can help you for from an overworked and underpaid business owner to growing a £100K+ cleaning business.

We talk about:

• How she started with domestic cleaning business before pivoting into commercial;

• How she passed on her obsessive cleaning habits to her team to deliver a high quality service;

• Why you need to develop a culture of customer service for your cleaning business;

• Why she sends out sales letters (with a stamp and envelope!) instead of emails; and

• The one decision that had the biggest impact on the growth of her cleaning business.

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TIMESTAMPS:

[00:00] Intro

[02:14] How Ilze started her domestic cleaning business

[04:03] How Ilze created a training guidebook for her staff

[05:33] The importance of delivering quality customer service

[07:18] Why you need to spend time training your cleaning staff to deliver the right standard of cleaning

[09:44] The fine line between being a member of staff and being a friend

[11:34] Why you need to separate your head from your heart when you grow your cleaning business

[18:32] Sending out sales letters (instead of sending emails) to win cleaning contracts

[24:55] How to diversify your cleaning business from domestic to commercial and tenancy cleaning

[29:21] The one decision that had the biggest impact on the growth of Ilze’s cleaning business

[31:14] What cleaning business owners need to focus on to generate the first £100K revenue

[37:21] Why the art of communication is important for running your cleaning business

[39:47] The biggest problem cleaning business owners face when they start

[48:15] Three non-negotiable skills for growing your cleaning business

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You can connect with Ilze on:

LinkedIn: https://uk.linkedin.com/in/thecleaningcoach

Facebook: https://www.facebook.com/ilze.whiteman/

Instagram: https://www.instagram.com/ilzewhiteman/

Join the waiting list for the Path to 100K 5 Day Challenge: https://www.thecleaningcoach.co.uk/

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