46. How to Build an Ideal Client Profile for Your Cleaning Business (4 Steps)
Including a survey and email campaign copy you can swipe
“Do you have an ideal client profile for your cleaning business?”
It’s a recurring question I ask to cleaning business owners
95% of them don’t.
They’re only interested in winning more contracts without any clear focus on the type of clients they want to grow their business.
I tweeted this in January when I was building our ICP for The Growth Lab:
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