The Growth Lab
The Growth Lab Podcast
How to Create a Circular Cleaning Economy using Sustainable Cleaning Products with Joe Rose, Managing Director of Purevo + PPG Cleaning Concepts
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How to Create a Circular Cleaning Economy using Sustainable Cleaning Products with Joe Rose, Managing Director of Purevo + PPG Cleaning Concepts

Episode 8 of The Growth Lab Podcast

In today's episode I chat with Joe Rose, Managing Director of Purevo and PPG Cleaning Concepts. Joe’s businesses manufacture innovative eco cleaning products for both the business and consumer market.

Joe launched Purevo 4 years ago and is now the UK arm of PPG Netherlands and manufactures brands such as Evi Green, Sophie Blue and more. He is a product innovator and is currently working with liquid manufacturers and resellers to reverse engineer their cleaning solutions into powders.

We talk about

  • Purevo’s target audience

  • The adoption of eco products in the B2B space

  • What has triggered the biggest shift to businesses using eco products

  • How building a core base of customers has helped grow his business

  • Why Joe thinks more people need to change to using sustainable products

You can connect with Joe on:

LinkedIn: https://uk.linkedin.com/in/joe-rose-9b90925a

Facebook: https://www.facebook.com/Sussexppe/

Instagram: https://www.instagram.com/purevo.clean/

Cleaner World Association: https://www.cleaner-world.co.uk/about

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The Growth Lab
The Growth Lab Podcast
The Growth Lab podcast is for entrepreneurs & business owners in the cleaning industry.
Hosted by Matt Harris, growth partner at The Growth Lab, it's packed full of actionable strategies, tools & tactics to help you find more clients, win more cleaning contracts and grow your business.
This podcast also features interviews with the most successful business owners and C-Suite execs in the cleaning + FM space, digging deep to learn how they have grown their businesses.
New episodes come out on Mondays. Prefer watching over listening? Subscribe on YouTube: https://bit.ly/tglpodcast06
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