The Growth Lab
The Growth Lab Podcast
Mastering Digital Marketing For Your Cleaning Business: 6 Strategies for Business Growth
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Mastering Digital Marketing For Your Cleaning Business: 6 Strategies for Business Growth

Episode 47 of The Growth Lab Podcast

Key Takeaways:

  • Businesses should focus on differentiating themselves by offering additional services and providing excellent client experience.

  • Building relationships and maintaining a high level of service throughout the client journey is crucial for success.

  • Having a website and strong online presence is essential for validating the credibility of a business.

  • Utilizing social media and email marketing campaigns can effectively reach potential clients.

  • Developing a strong brand helps businesses stand out in competitive industries and allows them to be valued based on quality rather than price.

Tweet me with your feedback on this format @iam_mattharris and let me know what you think.

See it as a teaser full of bitesize treat and if you like what you hear you can check out the full episodes here:

Expert Tips to Accelerate Janitorial Company Growth with Matt Harris at The Growth Lab

How Focusing On One Service Helps You Systemise and Scale Your Cleaning Business

Confessions of a Cleaning Business Owner: Start, Scaling and Selling a Cleaning Business

The 3 MOST IMPORTANT Marketing Funnels for Growing a Seven-Figure Cleaning Business

How To Provide Fantastic Services For Your Cleaning Business With Rune Sovndahl

TIMESTAMPS

[00:00] Intro

[00:37] How to differentiate your cleaning business

[03:58] The importance of relationship marketing for client retention

[06:09] Why you need to have a website to validate your cleaning business

[07:28] Using inbound + outbound marketing to win new clients

[11:21] How to reach clients using social media

[14:44] Why brand is important for your cleaning business

Enjoy!


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NEED MORE HELP?

  • Email me with the growth strategy for your cleaning business. The more details you provide, the more personal I can make my response.

  • Want to 3x revenue growth of your cleaning business in the next 24 months? Book a call.

  • Join The Cleaning + Property Maintenance Community and gain access to support, accountability and networking opportunities to grow your business: https://www.facebook.com/groups/1279455169412140/?ref=share

  • For weekly strategies, tools and tactics to grow your cleaning business, sign up for “The Growth Lab Newsletter” (my free weekly email newsletter for cleaning business owner-operators): https://bit.ly/thegrowthlab18


ABOUT THE PODCAST

The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.

Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.

Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.

The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08


GET IN TOUCH

If you have any quest recommendations for the podcast, please email them to podcast@thegrowth-lab.com

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Discussion about this podcast

The Growth Lab
The Growth Lab Podcast
The Growth Lab podcast is for entrepreneurs & business owners in the cleaning industry.
Hosted by Matt Harris, growth partner at The Growth Lab, it's packed full of actionable strategies, tools & tactics to help you find more clients, win more cleaning contracts and grow your business.
This podcast also features interviews with the most successful business owners and C-Suite execs in the cleaning + FM space, digging deep to learn how they have grown their businesses.
New episodes come out on Mondays. Prefer watching over listening? Subscribe on YouTube: https://bit.ly/tglpodcast06
Sign up to The Growth Lab Newsletter: https://bit.ly/thegrowthlab018