The Growth Lab
The Growth Lab Podcast
This is Why You are NOT WINNING New Clients for Your Cleaning Business
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This is Why You are NOT WINNING New Clients for Your Cleaning Business

Episode 4 of The Growth Lab Podcast

In today's episode, we're going to talk about why your cleaning business is not winning new clients.   

Every successful cleaning business needs clients. But, customer acquisition can be time-consuming and costly. It’s much cheaper to sell to a previous customer than it is to acquire a new customer.   To turn a one-time customer into a repeat client, your cleaning business needs to have suitable offers.   

That’s where a customer value ladder comes in.  We’re going to break down the 4 stages of a customer value using the Ascending Transaction Model and explain why you need a customer value ladder for your cleaning business.   

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The Growth Lab
The Growth Lab Podcast
The Growth Lab podcast is for entrepreneurs & business owners in the cleaning industry.
Hosted by Matt Harris, growth partner at The Growth Lab, it's packed full of actionable strategies, tools & tactics to help you find more clients, win more cleaning contracts and grow your business.
This podcast also features interviews with the most successful business owners and C-Suite execs in the cleaning + FM space, digging deep to learn how they have grown their businesses.
New episodes come out on Mondays. Prefer watching over listening? Subscribe on YouTube: https://bit.ly/tglpodcast06
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