9 Steps to Optimising Your LinkedIn Profile for Sales Success

Matt provides a nine-step guide to optimizing your LinkedIn profile in this episode of The Growth Lab podcast.

Matt shares tips and strategies for each step, including crafting compelling headlines, utilizing multimedia content and seeking endorsements and recommendations.

He also provides resources and tools to help listeners improve their LinkedIn profiles.

Key takeaways

• Optimizing your LinkedIn profile is crucial for success on the platform.

• Craft a compelling headline communicating what you do and who you do it for.

• Utilize the banner section to showcase your expertise, value proposition, or social proof.

• Endorsements and recommendations are powerful ways to build trust with prospects.

• Regularly audit your profile to identify areas for improvement and make necessary updates.

Timestamp

• [00:00] Introduction

• [01:05] Step 1: Profile Picture

• [02:28] Step 2: Profile Headline

• [03:19] Step 3: LinkedIn Banner

• [03:37] Step 4: Features

• [03:57] Step 5: Profile Summary

• [04:19] Step 6: Experience

• [05:34 ]Step 7: Skills

• [05:50] Step 8: Endorsements and Recommendations

• [06:51] Step 9: Profile Audit

Resources

• Create an awesome profile picture for free with PFP Maker

• Grammarly

• Hemingway App

• How to Optimize your LinkedIn Profile and Make It POP!!!

Follow + Review

If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:

Subscribe to The Growth Lab on Youtube

Have you seen my YouTube channel? It features bonus content from The Growth Lab and other valuable content that I think you’ll like. Check out my latest stuff, and give me a like and subscribe.

Connect with me

👨🏾‍💻 LinkedIn: https://www.linkedin.com/in/iammattharris/

🐦 Twitter: https://twitter.com/iam_mattharris

📸 Instagram: https://www.instagram.com/iam_mattharris/

📱 TikTok: https://www.tiktok.com/@iam_mattharris

🎥 Facebook: https://www.facebook.com/iammattharris

🌎 My website: https://www.iammattharris.co.uk/

If you have any feedback, content ideas or guest recommendations for the podcast, please email them to me at podcast@thegrowth-lab.com